By now you have probably heard Justin Timberlake is kind of a big deal. The "Suit and Tie" singer has sold more than 980,000 copies of his new The 20/20 Experience album according to Nielsen SoundScan. Not only is Timberlake a music superstar, but he also can be seen all over TV. Whether it is hosting "Saturday Night Live" or doing a week long appearance on Jimmy Fallon's "Late Night," Timberlake is on top of the world. This is why it must have been very exciting for Timberlake super fans to get to meet the singer. Check out the behind-the-scenes YouTube video of Timberlake's big surprise for a few big fans.
Whether you are a Justin Timberlake fan or not, you've probably seen the TV commercial for Timberlake's The 20/20 Experience album, which features two extra songs just for albums sold at Target. The commercial shows a number of super fans standing at microphone's singling along to one of Timberlake's new tracks. It seems as though all they know they are shooting a commercial, but not that their idol will be surprising them.
This is a clever commercial and way to market the new album. This is just one of the many clever marketing techniques that have been used to help make Timberlake's latest album one of the most successful of all time. It also helps that it's Justin Timberlake.
In the actual commercial fans only get a brief glimpse of the reactions of Timberlake's super fans. However, in the YouTube behind-the-scenes video you get to see more of the super fans' reactions and it is very funny. Some of the females surprised by Timberlake look like they literally fell in love at that moment. It's worth checking out. Watch the video below.
Have you listened to Timberlake's The 20/20 Experience? Comment below and let us know what you think.